Free lesson preview · Lesson 5 of 10 · 12 min
Website Copy That Sells While You Sleep
Rewrite a key page of your website so it speaks to the customer and asks for the next step.
Most small-business websites talk about the business ('We are a family-run firm established in 2004…'). Great website copy talks about the customer and the problem you solve. AI can flip your copy from 'about us' to 'about them' in minutes — you just have to tell it who the customer is and what they're worried about.
Focus on the pages that matter: your homepage headline, your services page, and your contact/booking page. For each, the shape is simple: say what you do in plain words, show you understand the customer's problem, prove you can be trusted (reviews, years, guarantees), and ask for one clear next step.
Any owner flips a key page from 'about us' to 'about you, the customer' and adds one clear next step.
The rest is free too — it just needs a seat.
- The full lesson, including the parts that do the heavy lifting
- 2 copy-paste prompt templates
- A worked example — real prompt in, real output out
- A do-it-now checklist
- The 2 mistakes everyone makes (and how to dodge them)
- A quick check-your-understanding quiz
- Practice on YOUR business with Alta, the AI coach
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