Book More Consults Without Living in Your DMs
Med spas run on rebookings and consults, but the marketing that drives them — promo captions, package explainers, follow-up messages, before/after posts — eats hours you'd rather spend treating clients. AI can draft that content in minutes, so your calendar stays full without you answering every inquiry at 11pm.
This free course is made for Alberta med spas and aesthetic clinics offering injectables, laser, skin, and body treatments. It's honest about the rules: medical-aesthetic advertising and privacy carry real constraints in Canada, so you'll learn to move fast on the marketing while steering clear of the claims and disclosures that get clinics in trouble.
Draft the replies you send a hundred times a week — pricing ranges, downtime expectations, 'am I a candidate' questions — in a warm, on-brand voice that moves people toward booking a consult instead of ghosting after one vague answer.
Write clear, tasteful promotions for treatment packages, seasonal offers, and bundles — without overpromising results. Learn to describe benefits and value while avoiding guaranteed-outcome language that crosses medical-advertising lines.
Build gentle rebooking sequences for treatments that need a schedule — neuromodulator touch-ups, laser series, facials — so clients come back on cadence. You draft generic reminders and personalize them in your own booking system.
Plan social captions and blog posts that educate about treatments and set realistic expectations, with an eye on consent and Canadian rules around before/after imagery. Learn what belongs in a caption and what disclaimers and consents belong with any client photo.
Draft copy that explains membership tiers and loyalty perks in plain language, plus well-timed, compliant review requests that build your reputation without pressuring clients or disclosing that anyone was a patient.
Sam, a Sherwood Park massage therapist, feeds AI his calm, reassuring intake texts so appointment reminders sound soothing and personal instead of clinical and cold.
From the lesson: Making It Sound Like YOU →Tom's Lethbridge physio clinic sets a rule: every no-show gets a warm rebooking text drafted by Alta before end of day, so nobody slips through.
From the lesson: Your First Real Uses This Week →No-show reply: Role = massage therapist, Context = client missed Tuesday, 24h policy, Format = kind text offering a new slot, Tone = gentle but firm on the policy.
From the lesson: The C.R.A.F.T. Prompt — Your Signature Recipe →Yes, if you keep a human in the loop. Medical-aesthetic advertising in Canada limits guaranteed-results claims, testimonials for certain procedures, and how before/after images are used, and prescription treatments have their own restrictions. The course shows you how to use AI to draft copy quickly, then review it against those rules — so speed never turns into a compliance problem.
Client information stays out of public AI tools — no names, no photos, no health details, no treatment records. You'll learn to work with generic drafts and templates and keep anything identifying inside your own secure, consented systems. Before/after images always require the client's written consent, handled outside any AI tool.
None at all. It's built for clinic owners, injectors, estheticians, and front-desk staff who've never used AI. Every example is a real med-spa scenario, and you can start with nothing more than the ability to type a message.
It's free — no card, no subscription. The core lessons take about two to three hours at your own pace, and you finish with a certificate of completion to keep, share with staff, or add to your clinic's training records.
Wondering what it costs and what it returns? See the Alberta AI funding & ROI guide, or how other Alberta businesses put it to work.
Two minutes to sign up. Your first win — a quote, a reply, a review answered — this week.
Claim your free seat →The whole school is free. On top of that: complete tracks to enter our monthly draw for a free website, earn referral prizes for bringing other owners in, and catch surprise prize drops along the way.